Deadstock Coffee - Portland, OR

"We named our shop after sneakers."

Ian Williams didn't grow up an avid coffee lover or a longtime barista. No, his interest in coffee comes from an understanding of how much influence a coffee shop has on a community and its culture.

Deadstock Coffee - Portland, OR

Deadstock Coffee - Portland, OR

Originally from Newport News, Virginia, Ian grew up ten minutes down the road from the birthplace of Allen Iverson - his idol. Every Christmas, Ian received a new pair of A.I.s. These sneakers would lay the foundation of Ian's passion and carve his path towards the sneakerhead lifestyle. After moving to the Mecca of Shoes - Portland, OR - Ian took a position at the Nike Employee Store. From there, he took "eighteen steps backwards" and took a janitor job at the Nike Campus location. He knew he needed to be seen, and people would get to know him "taking out their trash." Ian had surrounded himself with the best in the industry, and after three years he finally landed a job in the Nike Design Department as a Footwear Engineer. The long journey had finally paid itself off...but Ian wasn't finished.

Commitment to passion carries Ian Williams forward. He says, "I'm passionate about people and about product and not so much about the brand. I just want to do my own thing... The one thing that transferred all the way through is passion and having good people around you. Having those people who believe in you and what you are trying to achieve, you'll be all good." Enter Deadstock Coffee, Ian's cafe and opportunity for like-minded folks who, like himself, are passionate about a craft. Deadstock represents all of these values and more. From aspiring shoe designers to enthusiasts in any industry, all are welcomed to come and discuss... well... really, anything.

Ian Williams - Deadstock Coffee

Ian Williams - Deadstock Coffee


Ian chooses to infuse sneaker culture into coffee culture through Deadstock. The sneaker vibes are everywhere, from the walls of the shop to the drinks themselves. Simply put, the cafe is reflective of Ian's experience and how he sees the world. "So many things are spur of the moment. We like to put passion into the current thing we are doing. We just do it because it's cool right then and that's it. Then we are like, 'alright, what's next?'" This drive to do what feels fresh in the moment and never back down sets Ian apart not only within the Portland coffee scene but in the industry as a whole.

Be on the lookout for more from Ian and Deadstock Coffee. Ultimately, it’s a space for anyone who is passionate about craftsmanship. Whether that passion is sneakers, coffee, music, photography, it doesn’t matter. Deadstock is simply a space that appreciates passion, welcomes expression, and fosters creativity. Ian’s a pretty humble guy, so The Pour is happy to shout him out and what he’s doing. It’s a real step forward in this industry. Thanks for having us, Ian, and providing a space for all walks of life.

Changing Structures Event - Broadcast Coffee (February 21st, 2019)

Rose Woodard - Boston, MA

“No woman has won the World Barista Championships - that sucks.”

Becca Woodard will be the first one to tell you that winning the 2018 US Brewers Cup Championship was nothing but a simple surprise. From the preliminary qualifiers to the celebration in Seattle, her journey has been filled with a wide range of emotions. However, making the best cup of coffee in the country was never the ultimate goal. No, Becca’s dreams are much bigger than that.

@bosintersectionalcoffeecollective   - Kristina Jackson & Becca Woodard

@bosintersectionalcoffeecollective - Kristina Jackson & Becca Woodard

The coffee industry has marginalized voices. We know this. We want to change. However, individuals like Becca aren’t settling for industry norms. From the minute we met Becca and asked her about her experience at the Brewers Cup, she immediately told us her focus - shine a light on those who've been pushed backward. “I’m not going to have a voice on this stage and not use it. I hope to help with more baristas of color, more women, more LGBTQ, and everybody doing it so they can be included. Move forward,” says Becca. 

Becca is not alone in her mission. Teaming up with Kristina Jackson, founder of the Boston Intersectional Coffee Collective (BICC), and fellow George Howell employee, Rob Rodriguez, Becca recently hosted an event at Wired Puppy Cafe in Boston, MA. She had the chance to sit down and take questions on her experience in Seattle. While most wanted to know what it’s like pouring coffee in front of judges and an audience filled with the best baristas in the country, Becca reminded us what truly matters - exposure. “I am queer myself and I decided to use the competition as a platform to talk about those things.”

Becca is working on creating more events that put forward conversations on intersectionality. We know that there is a lot of work to be done to provide access to all members of the coffee community but we feel a little bit better knowing a leader like Becca is at the helm. Thank you for all you have given us at The Pour, Becca. You have no idea how lucky we feel to have captured a glimpse of your journey and to learn from you. We know there is a lot more to come and we commit to continue covering your message going forward.

Next BICC Event: CounterCultureCoffee - Somerville, MA

June 24th: Panel Discussion on "Being Queer + Coffee + Boston" 

Seabird Coffee & Co

Seabird Coffee & Co started with a dream - the goal of standing out by creating a unique, human-centered experience built around coffee.

All cafes serve coffee. However, Seabird serves that extra intangible - a personable connection that customers always feel when they walk into the shop. “I’d like to make Seabird Coffee & Co a destination - a place for like minded individuals coming to look for that same experience wherever they’re going," says Seabird’s founder and creator - Brian McLaughlin.

Brian, Seabird Coffee & Co Founder

That goal is easier said than done. Competition in the coffee business is fierce and consumers have many options when it comes to choosing their “local spots.” Brian started Seabird from the point-of-view that in coffee, like anything else, how you do business matters and that creating a genuine connection for every customer is how your shop can stand out from the crowd.

Brian’s approach does not originate from past occupations. Rather, his role as a father to three little girls shapes who he is as a business owner. Gaining lessons from them in patience, putting other people first, and staying open to rudimental creativity, Brian consciously built a company dedicated toward a never-ending dream. Beginning with a team that is knowledgeable, professional and above all, welcoming, truly impacts customers and is creating a loyalty amongst Cohasset locals. 

Christen Poole  - Seabird Coffee & Co

Christen Poole - Seabird Coffee & Co

From its humble beginnings with one store on the South Shore, Seabird has grown and plans on expanding its services in the near future. The store has a devoted following. While most of the marketing Seabird does is word-of-mouth, Brian is looking to share the Seabird story with others. Enter The Pour. The Pour chose Seabird for a Pourtrait because Brian and his team represent the re-awakening of local community through coffee.

Brian is not done yet. As he says, “As long as the product and the experience is the same going forward, we’ll continue as far as we can.” How far can Seabird go? We'll try to keep you dialed in with all their future endeavors.

SK Coffee - Allston, MA

A relationship with coffee can be deeply personal. This is exactly how it is for Sam Kjellberg, a choral conductor who has discovered the beauty of roasting his own coffee. As a conductor, Sam’s job is to manage the experience of the music for the audience. Sam calls it "having agency" pulling together every aspect of the music and the performance such that the audience hears and feels exactly what Sam wants them to. 

Sam Kjellberg   and Nils Clauson 

Sam Kjellberg and Nils Clauson 

Sam took that same desire to create the perfect experience into his relationship with coffee. For Sam, coffee was perhaps getting a little too elitist and in the process was becoming less accessible to those unwilling to acquire the knowledge and the language to "speak coffee." The audience was growing more distant from the authenticity of the coffee. 

Sam turned this challenge on its head. By getting to know the beans better, by learning what it takes to roast coffee in a way that brings out its full and diverse flavors, by choosing, roasting, cupping and tasting his coffee over and over again until he got it "right," Sam created "agency" with coffee.

Musician - Billy Dean Thomas 

Musician - Billy Dean Thomas 

While investing deeply into exploring the coffee experience for himself, something still missing. That something was the audience. How could Sam share his coffee experience and make it accessible to others without putting them off or making them feel ignorant? 

That's where The Pour came in. By understanding Sam's coffee experience better, by seeing the parallel path between his love of music and his love of coffee, The Pour created an event where Sam’s love of music and his intimate experience with coffee could be shared with others. Bringing together a diverse group of people who liked coffee and music, The Pour created a stage where Sam could share his experience of coffee in a way that was more accessible his audience. The result is right here in this video. Enjoy the music of coffee as conducted by one very passionate leader.

Coffee & Cotton - Lowell, MA

At first glance, the mills and warehouses of Lowell, MA appear as only monuments to the city’s past as the capital for American textile production. While the cloth and cotton may be gone, a new, vibrant and powerful dynamic is emerging inside one of Lowell’s oldest buildings. Structures that once produced shirts and sheets now incubate new companies manifesting everything from pottery to music platforms. Small businesses are thriving again in Lowell and the women, youth and immigrants behind them are contributing to the city’s re-birth and flourishing culture. 

Addie Provost & Nils Clauson

Addie Provost & Nils Clauson

Take a closer look inside Mill No. 5 and you’ll find Coffee & Cotton, the flag bearer for the changing face of business in Lowell. It’s no secret that growing businesses need a place to share ideas and manifest opportunities. Coffee & Cotton serves that exact purpose. The Pour had a chance to sit down with Addie Provost, the 26 year-old general manager of Coffee & Cotton. Addie reminded us that Coffee and Cotton is the “beating heart and center of Mill No. 5.” It “provides a space for people who want to start businesses that have maybe never started a business before and are looking for a safe space to try it out with very little risk.”


Coffee & Cotton gladly accepts its responsibility as a vital link between the small business ecosystem and the community of Lowell. The cafe leads by example and actively builds diversity in its work force, particularly in the staffing of women. At Coffee & Cotton, women participate directly in the most senior operating positions. As Addie put it, “One of the things I really love about Mill No. 5 is that there are so many women who are leaders here and there aren’t a lot of places where women have the opportunities to be leaders.” Outside the cafe, Coffee & Cotton sponsors community events such as Thread Groove, a collection of vintage clothes and vinyl for sale, Digs, retailers selling tools and gardening themed items for urban growers and its weekly Sunday Markets, which supports local vendors of all types. Coffee & Cotton is a cafe that goes well beyond turning out great coffee. It creates a “home” for the small businesses of Lowell and the local community they are such an integral part of – a place where the city’s economic and cultural complexion is being re-invented. In local venues like Coffee & Cotton we see just how innovative coffee culture can be.